There are a big story at the Home Cinema Choice magazine this month about Sonys OLED-TV technology.
Home Cinema Choice spoke with Yoshito Shiraishi, Chief engineer for OLED at Sony HQ in Tokyo.

Shiraishi explain the Quarter HD pixel panel, and the contrast ratio from 1,000,000:1.
And Sony going to prepare OLED for high-definition,” he continues. “A Full HD 1920 x 1080 panel is not necessary at this size, but if we go larger a Full HD screen will be necessary.” 40in or even 50in panels are Sony’s ultimate aim.
Shiraishi says also that the position of the designers are very high – maybe next to the President.
Sonys OLED Future
It’s easy for us to make them smaller if demand is high, while for larger screen sizes we need more R&D and investment,” explains Shiraishi, who talks with a tone that suggests a difficult year fraught with deadlines up to the XEL-1′s launch.
There are signs that Sony is close to producing the XEL-1′s successor, with one rumour suggesting that a 20in or even 27in OLED TV will sell in Japan this Christmas. A 40in model could follow that.

Videos, Pictures and alle Infos about the XEL-1:
http://www.oled-display.net/sony-xel-1-oled-tv












